Data journalism is more than numbers, its adding context & making the data personable to the reader. In the information age we currently live in not only are numbers & figures more readily available to citizens but now those numbers & figures need to be made relatable.
In chapter 8 of Journalism Next an example of how to utilize data is given. Murder in a large city such as Los Angeles happen frequently.
The task for reporters at the Los Angeles Times have the task of staying up to date with each incident and provide for context and an analysis for those incidents. To help the community & reporters Jill Levoy, a reporter started the Homicide Report blog to chronicle each new death. After his initiative a team of developers and editorys built a corresponding database & map.
Imagine going to google & searching nearby restaurants, the pins that would pop in the surrounding area is what the map of incidents looks like. It is geographically specific.
Now more than ever there is an increased need for journalist to have skills in producing stories from data.
Know your audience & know what they want. That is the guiding thought throughout chapter 9. The next steps is how to accurately determine what your audience wants. Editors of the past generations had to guess or “trust their gut” when it came to what readers wanted. Now in the digital age things are a lot more concrete.
Track everything! There are stat readers to insert into the coding of a webpage that will track information automatically.
After information has been tracked you must measure this information with past figures. The process of tracking, measuring , and then adapting to the findings is the new age digital journalism.
It is essential for editors in this age because what to publish is determined by what the readers want. In turn what the readers want is found by what they actually come back to, or in business terms ROI ( Return on Investment). This is the reality of our digital age of journalism. Without revenue there is no news outlet. Revenue is created by ad sales & advertisers want to have concrete evidence of the viewers visiting a web site or specific pages. Tracking, measuring, & distributing data is the prime way to persuade advertisers to use your website.
Its only right that my first blog critique is with my first love, Espn, more specifically sports.
Espn has been a leader in sports media and since its creation and has changed the way the world sees sports. The company continues to thrive & an end is nowhere in sight. The blog that is featured here is Espn’s main blog there are multiple auxiliary blogs that are connected with the Espn blog. Which leads me to the blog’s first big positive, Espn has done a great job with making its content linear. Most blogs affiliated with the main Espn blog have links that connect you to the main blog & vice versa. The content on the blog is very engaging & the photographers are excellent. Espn.go.com is the creme de la creme when it comes to sports blogs.
Now a topic that I am learning to love, writing!
The title of this blog is “Live to Write-Write to Live“. The blog is centered around a community of writers who have made a living writing.
“I’m tired of writing. I’m ready to be a writer.” A quote a good friend
of mind recently posted to his social media account. The writers in this blog have done exactly that. I find this blog helpful due to the access to a variety of views different from my own. I have also been exposed to literary works that I perhaps may have never found.
Overall the blog is incredibly helpful for anyone who is interested in making writing a career.
The blog would be a lot more beneficial if I could more easily locate writers in my area as opposed to all over the country/world.